Testing

Rapid Prototyping

1 Week

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Scope

We decided to narrow our scope to the interior experience of the market wagon itself. Our focus includes the design of digital displays and advertisements, shelving layouts and heights, storage and refrigeration areas, and seller information visibility. We are also integrating a digital, interactive backplate screen to enhance storytelling and connection with vendors, as well as a concierge service desk to assist with purchases and navigation. Ensuring ADA compliance is a priority, making the market accessible and welcoming for all users. By concentrating on the physical and digital environment within the wagon, we aim to create a seamless, engaging, and human-centered marketplace experience.

Pin-Up Review

Bright living room with modern inventoryBright living room with modern inventory

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Research

Ideation

Final